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WALES TRAVEL POSTER

Design and Illustration

The Wales government wants to encourage tourists to visits their shores. Tenby Harbour in Pembrokshire combines what Wales is known for, castles, and the lesser know beaches.

This travel poster highlights the convergence of the modern and medieval world on the Tenby Harbour shore. The illustration depicts a beachgoer wearing a helmet-inspired sun visor. On his right, there is a traditional sandcastle and the unusual sword sticking out of the sand. The slogan “Discover our epic shores” is in a script font that was manipulated to appear as if it was scribed upon the sand.

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